Privacy Policy

Last updated: April 23, 2026

This Privacy Policy describes how Amiara Inc., a company registered at 1401 Lavaca Street, Unit #7167, Austin, TX 78701 ("Amiara," "we," "us," or "our"), collects, uses, shares, and protects your personal information when you visit our website at amiara.ai (the "Site"), use our AI Operating System platform (the "Platform"), or interact with any of our services, including AI agents, human mentorship, community features, and related offerings (collectively, the "Services").

By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy and consent to the collection, use, and sharing of your information as described herein. If you do not agree with this Privacy Policy, please do not use the Services.

1. Information We Collect

1.1 Personal Information

We collect personal information that you provide directly to us, including:

• Name, email address, phone number, and mailing address.
• Company name, job title, and professional role.
• Billing address and payment information (payment card details are processed by our third-party payment processor and are not stored on our servers).
• Account credentials (username and password).
• Any other information you choose to provide when contacting us, completing forms, or participating in surveys.

1.2 Business Operations Data

When you use the Platform, you may provide or connect business-related data, including:

• Financial data, revenue figures, expense reports, and EBITDA metrics.
• Operational metrics, performance indicators, and business processes.
• Market research, competitive intelligence, and industry data.
• Customer and target market information (including ideal customer profiles).
• Business strategies, plans, pricing models, and growth projections.
• Company documents, pitch decks, and organizational information.

1.3 AI Interaction Data

We collect data generated through your interactions with the Platform's AI features, including:

• Inputs: prompts, questions, instructions, and materials you submit to AI Agents.
• Outputs: AI-generated responses, strategies, analyses, valuations, and recommendations.
• Conversation history and interaction logs with AI Agents.
• Agent usage patterns, including which agents you use and how frequently.
• Feedback and ratings you provide on AI-generated content.

1.4 Usage Data

We automatically collect information about how you interact with the Services, including:

• Pages and features accessed, actions taken, and time spent on the Platform.
• Session duration, frequency of use, and navigation patterns.
• Subscription tier, credit consumption, and feature utilization.
• Referring URLs, search terms, and entry/exit pages.

1.5 Device and Technical Information

We collect technical information from your devices, including:

• IP address, browser type and version, and operating system.
• Device identifiers, screen resolution, and language preferences.
• Time zone setting and general geographic location (derived from IP address).

1.6 Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect information about your browsing activities. For more details, see Section 7 below.

2. How We Use Your Information

We use the information we collect for the following purposes:

• Provide and Operate the Services: To deliver the Platform, process AI Inputs, generate Outputs, facilitate human mentorship sessions, and enable community features.
• Process Payments: To manage subscriptions, process billing, and handle credit allocations.
• Improve and Develop the Platform: To train, improve, and develop our AI models, algorithms, and features using your Inputs and interaction data.
• Generate Business Insights: To produce valuations, strategic recommendations, market analyses, and other business intelligence through AI Agents.
• Personalize Your Experience: To customize AI Agent interactions, recommendations, and content based on your business profile and usage patterns.
• Communicate with You: To send transactional emails (account confirmations, billing receipts, service updates), as well as marketing communications where you have provided consent or where permitted by law.
• Ensure Security: To detect, prevent, and respond to fraud, abuse, security incidents, and other harmful activities.
• Comply with Legal Obligations: To fulfill our legal and regulatory obligations, respond to legal process, and protect our rights.
• Create Aggregated Analytics: To generate anonymized and aggregated insights about Platform usage, industry trends, and market benchmarks.

3. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

3.1 Third-Party AI Providers

Your Inputs are processed by third-party large language model (LLM) providers to generate Outputs. These providers receive and process your data as necessary to deliver the AI-powered features of the Platform. We require these providers to maintain appropriate data protection measures.

3.2 Payment Processors

We share billing and payment information with our third-party payment processor to process subscription payments and manage your billing. Amiara does not store your full payment card numbers on our servers.

3.3 Analytics Providers

We use third-party analytics services, including Amplitude and similar platforms, to analyze usage patterns, measure feature engagement, and improve the Services. These providers may collect information about your interactions with the Platform through cookies and similar technologies.

3.4 Human Mentors

If your Subscription Plan includes human mentorship, we may share limited information with your assigned mentor (such as your name, business context, and relevant goals) to facilitate productive mentorship sessions. Mentors are bound by confidentiality obligations.

3.5 Partner and Investor Ecosystem

We will only share your information with investors, service partners, or other ecosystem participants with your explicit consent. You control whether and how your information is shared within the community and investor network.

3.6 Legal Requirements

We may disclose your information if we believe in good faith that disclosure is necessary to: (a) comply with applicable law, regulation, or legal process; (b) respond to a valid governmental request; (c) protect the rights, property, or safety of Amiara, our users, or the public; or (d) detect, prevent, or address fraud, security issues, or technical problems.

3.7 Business Transfers

In the event of a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you of any such transfer and any choices you may have regarding your information.

4. Data Retention

We retain your information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. Specifically:

• Account Data: Retained while your account is active and for a reasonable period thereafter to fulfill legal, accounting, and business requirements.
• AI Interaction Data: Retained for service delivery and AI model improvement. Data used for model training is anonymized and aggregated.
• Business Data: You may request deletion or return of your Business Data upon account termination by contacting us at support@amiara.ai. We will process such requests within a reasonable timeframe, subject to applicable legal retention requirements.
• Payment Records: Retained as required by applicable tax and financial regulations.
• Usage and Analytics Data: Retained in anonymized or aggregated form for analytics and service improvement purposes.

5. Your Privacy Rights

5.1 All Users

Regardless of your location, you may exercise the following rights by contacting us at support@amiara.ai:

• Access: Request a copy of the personal information we hold about you.
• Correction: Request correction of inaccurate or incomplete personal information.
• Deletion: Request deletion of your personal information, subject to legal retention requirements.
• Data Portability: Request a copy of your data in a structured, commonly used, machine-readable format.
• Opt-Out of Marketing: Unsubscribe from marketing communications by clicking the "unsubscribe" link in any marketing email or by contacting us.

We will respond to your request within a reasonable timeframe and in accordance with applicable law.

5.2 California Residents (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including:

• Right to Know: You have the right to request information about the categories and specific pieces of personal information we have collected about you, the categories of sources, the business purposes for collection, and the categories of third parties with whom we share your information.
• Right to Delete: You have the right to request deletion of your personal information, subject to certain exceptions.
• Right to Correct: You have the right to request correction of inaccurate personal information.
• Right to Opt-Out of Sale or Sharing: We do not sell or share your personal information for cross-context behavioral advertising as defined by the CCPA/CPRA.
• Right to Limit Use of Sensitive Personal Information: You may request that we limit our use of sensitive personal information to purposes necessary to provide the Services.
• Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights.

To exercise these rights, contact us at support@amiara.ai or submit a request through your account settings. We may verify your identity before processing your request. You may also designate an authorized agent to submit a request on your behalf.

5.3 Other State Privacy Laws

Residents of Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), Utah (UCPA), and other states with comprehensive privacy laws may have additional rights, including the right to access, correct, delete, and obtain a copy of their personal data, and the right to opt out of certain processing activities. To exercise these rights, please contact us at support@amiara.ai.

6. Children's Privacy

The Services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13, we will take steps to delete such information promptly. If you believe we have inadvertently collected information from a child under 13, please contact us immediately at support@amiara.ai.

7. Cookies and Tracking Technologies

We use the following types of cookies and tracking technologies:

• Strictly Necessary Cookies: Essential for the operation of the Site and Platform, including authentication, session management, and security. These cookies cannot be disabled.
• Functional Cookies: Enable enhanced functionality and personalization, such as remembering your preferences and settings.
• Analytics Cookies: Help us understand how users interact with the Services by collecting information about pages visited, features used, and user behavior. We use Amplitude and similar analytics platforms.
• Marketing Cookies: Used to deliver relevant advertisements and measure the effectiveness of our marketing campaigns.

Managing Cookies. You can manage cookie preferences through your browser settings. Most browsers allow you to block or delete cookies. However, disabling certain cookies may affect the functionality of the Services.

Do Not Track Signals. Some browsers offer a "Do Not Track" (DNT) feature. At this time, we do not respond to DNT signals. We will update this Privacy Policy if our practices change in the future.

8. International Data Transfers

The Services are operated from the United States, and your information is processed and stored in the United States. If you access the Services from outside the United States, you understand and consent to the transfer of your information to the United States, where data protection laws may differ from those in your jurisdiction. By using the Services, you consent to such transfer and processing.

9. Security Measures

We implement commercially reasonable administrative, technical, and physical security measures designed to protect your personal information, including:

• Encryption of data in transit and at rest.
• Access controls and authentication mechanisms to limit data access to authorized personnel.
• Regular security assessments and vulnerability testing.
• Incident response procedures for potential security events.
• Employee training on data protection and security practices.

However, no method of electronic transmission or storage is completely secure. While we strive to protect your information, we cannot guarantee its absolute security. You are responsible for maintaining the confidentiality of your account credentials.

10. Data Breach Notification

In the event of a confirmed data breach that affects your personal information, we will notify affected users within seventy-two (72) hours of confirmation, or as otherwise required by applicable law. Our notification will include the nature of the breach, the categories of data affected, the remedial measures we have taken or plan to take, and contact information for further inquiries.

11. Third-Party Links

The Site and Platform may contain links to third-party websites, services, or applications that are not owned or controlled by Amiara. This Privacy Policy does not apply to such third-party services. We are not responsible for the privacy practices or content of any linked third-party sites. We encourage you to review the privacy policies of any third-party services before providing them with your information.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will post the updated Privacy Policy on the Site and update the "Last updated" date at the top of this page. For material changes, we will provide additional notice, such as by email or through a prominent notice on the Site. Your continued use of the Services after the effective date of any changes constitutes your acceptance of the updated Privacy Policy.

13. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Amiara Inc.
Stephen Kelly
1401 Lavaca Street
Unit #7167
Austin, TX 78701
Email: support@amiara.ai

Copyright 2026 Amiara Inc. All Rights Reserved.